Have you been considering re-designing your website?
Is your online brand working hard for you… or is it hardly working?
If you feel the results could be better and you’re thinking of hiring a designer, you may want to read this.
You’ve probably heard that websites are no longer an option for businesses. While that is true, if your website is not ‘professional looking’, you may not be doing your business any favours. Unless you are a skilled designer yourself, you should probably consider getting professional help.
If sourcing out and selecting a design partner is not your number one concern, you’re not alone. However, you probably have set goals for your business at one time or another. With that in mind, here are some questions to consider:
- Do you want a website that supports your business objectives, and is accessible on multiple devices?
- Do you want your audience to respond positively to your visual identity(logo), business cards/stationery, and website?
- Do you believe that design can and should provide measurable ROI(return on investment)?
If you answered yes to the above questions, then you are well on your way to embarking on a successful website design process. Which brings me to the next question.
Why Pay for Website Design Services?
You have probably seen all ads in many places showing you how you can get a ‘free’ website. I’ve seen them. I’m not too concerned, to be honest. It continues to be true that you get what you pay for.
There are many ‘free’ options out there, but it’s important to distinguish between platform and strategy. Having a ‘free’ website platform (ex: weebly, wordpress, blogger, etc.) doesn’t do anything to create a successful, engaging website that attracts the right kind of attention for the kind of momentum you might be hoping to generate. Most often, all these options give you is a publishing platform.
Anyone can publish a website these days, it’s true, but not everyone has a website for their business that they truly can say is an asset.
Similar to the difference between buying/selling your home yourself and with a good real estate agent, enlisting a good designer will ensure that your design investment becomes an asset that pays dividends.
At S33 Creative, a West Kelowna based design company, we work hard to provide website design services that contribute to our clients achieving their business goals.
Ready to invest in your business? Want to know more about what S33 can do for you? Contact us for details.